--what are they advocating and who are they advocating for? What are their goals?
--how are they attempting change?
--do they have a timeline or a schedule that they follow or a list of goals?
--how are they recruiting people? Or, how can you get involved?
--who is their audience?
--how are they using (or not using) the rhetorical appeals (ethos, logos, pathos)?
Remember to give specific references to the organizations’ websites to support your answers.
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Monday, March 2, 2009
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Group #4 American Humane
ReplyDeletemission:"to prevent cruelty, abuse, neglect, and exploitation of children and animals and to assure that their interests and well-being are fully, effectively, and humanely guaranteed by an aware and caring society."
attempt to change through "national leadership in developing policies, legislation, curricula and training programs -- and taking actions -- to protect children and animals from cruelty, abuse, neglect and exploitation." As well as through child and animal protection agencies.
Recruitment:online advertising and donations
Audience:Anyone concerned with the welfare of children and/or animals
Rhetorical Appeals: appeals to emotions by displaying images of abused children and animals. These images provoke sympathy and interest in the audience. They are using logos by displaying information in a user-friendly manner. They are a credible organization and display the agencies they are affiliated with and include their mission statement.
--what are they advocating and who are they advocating for? What are their goals?
ReplyDeleteVEGA (Vegetarian Economy and Green Agriculture) is a research, information and campaigning organisation focusing on farming, food, health and the land.
VEGA is campaigning for kinder farming (i.e. without exploitation of animals or the environment) and improved human health, nutrition and welfare (for all animals).
VEGA advocates for animals
--how are they attempting change?
VEGA supplies information to the public, government, the media, schools, universities and anyone who is interested in the subjects we cover.
VEGA attends meetings and conferences to raise questions and to comment on the issues raised.
VEGA informs the media about new research and have regular contact with journalists, papers, radio and TV to influence the media.
VEGA campaign for a reduction in the consumption of animals (in any shape or form).
--do they have a timeline or a schedule that they follow or a list of goals?
no
--how are they recruiting people? Or, how can you get involved?
donations, volunteering,
--who is their audience?
anyone who visits the website, PETA people, vegans, vegetarians, animal activists. anyone else who they can get to listen...
--how are they using (or not using) the rhetorical appeals (ethos, logos, pathos)?
they dont seem to use any of these appeals. no pictures, nothing was very descriptive.
The websites goal is to bring awareness to bloggers in countries with very poor freedom of speech policies. They are trying to keep the blogging realm of the internet free of censorship and persecution by foreign governments. The website itself is not much to look at, there are almost no visuals. The site doesn't appeal to the pathos of the rhetorical triangle. Although the website states their overall goal, they make no specific time line to achieve their goal. Obviously their audience is anyone that is trying to use the internet freely and without persecutions or restrictions from their national government.
ReplyDeleteWe did the World Vision website and they are advocating a better world. Their goal is to get people to sponsor children by donating money etc. They attempt change by presenting images of smiling children that have been sponsored, as well as crying children who haven't been sponsored. By doing this they are showing that a little sacrifice can bring much joy into the life of a less fortunate child.
ReplyDeleteThey show elderly white people giving back to the children and that plays part in the ethos aspect of their advertising.
The audience seems to be an upper-middle class American who are capable of making a donation. They are using mostly pathos in their rhetorical appeal by displaying images of sickly, crying, less fortunate children which triggers the audiences sympathetic emotion.
They use religion to appeal ethos by having a section for prayers and words of encouragement expressing spirituality. This causes the audience to feel a moral obligation to give to the organization. Logos is the least rhetorical appeal used.
Will and Julia
NCLR is working to improve opportunities for Hispanic Americans through a network of nearly 300 affiliates. NCLR does not provide direct services but instead help by setting up those in need with an organization. They have programs and policies to help deal with some of the issues that hispanic people are faced with in this country. NCLR conducts research and analysis on policies in order to achieve the mission of improvement in Hispanic Lives. The home page of the website has a picture of President Obama, who represents the hope for change for many people. This is pathos because it is emotionally
ReplyDeletecharged.
Grace and Alexia
(David Trujillo and Lara Adler)
ReplyDeleteThe Advocacy Project (AP) is a group that attempts to function as a platform and organizing base for social justice activists around the world. They get into direct contact with activists and give them a base from which to spread their word and start a campaign, network with and mobilize similarly minded people. Completing these functions are divided into various steps which take different amounts of time to achieve results. Activists can contact the AP electronically, but to begin getting their word out they must meet personally with the group or an affiliate (a peace fellow). The ethos, or credibility, of the site is established by the publicization of other activists who have used the AP's services, thereby showing that the group has successfully functioned as a platform for social justice activists. Pathos is prominently used by the group in its stated objective of creating a community of social activists and showing moving profiles and stories of groups who have successfully used the AP as a means for obtaining recognition. Logos is not as present as the other appeals, but the step-by-step processes show that the group has tangible plans for helping activists expose social justice abuses.